IE 48001 Special Topics in IE: Managing New Product Development

The mission of this course is to give the student a thorough understanding of the processes that go into the development of a new product. The question of what it takes to turn an idea into a product is asked and detailed project management tools are examined as they relate to new product development (NPD). For case study, the Fast Moving Consumer Goods (FMCG) industry is examined. The intent of the course is to give the student a good understanding of the topics by providing real life examples and to always question and provide the logic behind decisions in real life scenarios. In comparison to established industries, new ways of NPD are also examined. Emerging trends in NPD are discussed with examples from the world of startups as digital transformation starts impacting many different industries and manufacturing methods become more easily accessible to individuals and startups.